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The Trade Council invites you the launch of our new initiative – Urban Solutions

June 12, 2017 @ 10:30 - 14:30


Venue: Elgtveds Pakhus, Asiatisk Plads 2G, 1448 Copenhagen K

Date: 12 June 2017, from 10.30-14.30


Moderator: Finn Mortensen, Executive Director, State of Green

10:30 – 11:00 Registration and coffee

11:00 – 11:10 Welcmoe by Anders Samuelsen, Minister of Foreign Affairs of Denmark
The unique DNA of the Trade Council; globally intergrated with trade missions
around the world, industry experience, local market knowledge and strong local ties
with both public and private actors.

11:10 – 11:20 New corporation between BLOXHUB and the Danish Trade Council Anders
                       Samuelsen, Minsistor of Foreign Affairs of Denmark & Lars-Peter Søbye, Chairman
                       of BLOXHUB and CEO of COWI
                       BLOXHUB and The Danish Trade Council will join forces in a new partnership to
accelerate the export of Danish sustainable solutions and prepping Danish Business
to match the international demand

11:20 – 11:40 Keynote: Cities at the forefront of the green economic transition by Mark Watts,
                       Executive Director, C40
                       The bigger picture of urbanization and how it is generating unprecedented
opportunities for green growth and clean tech business solutions

11:40 – 11:55 Case 1: A Danish solution, to a very British problem: Dealing with rain in our Cities
                       Henrik Bjoljahn, Head of Department, EnviDan and Rasmus Traberg, Senior
                       Advisor, Danish Embassy in London.
                       From working with Cities in Denmark, EnviDan is now looking at international
markets to continue their growth. In the UK, the Trade Councils’ “The liveable City”
concept provides a platform for accessing key decision makers in cities and market

11:55 – 12:10 Case 2: A Danish approach to renovation of traditional neighborhoods in China’s
                       mega city Beijing Annemarie Riis, Head of Division, The Municipality of
                       Copenhagen, Finance Administration
Beijing and Copenhagen municipality have agreed to use Danish experiences and
expertise to modernize a traditional area (hutong) in Beijing. The presentation will
explain the approach and what Denmark has to offer China in terms of creating
modern and livable cities – while at the same time maintaining historical charm.

12:10 – 12:25 Case 3: Exporting the Scandinavian Welfare Model – Danish Architecture in a
                       North American Context Louis Becker, Design Principal and Partner at Henning
                       Larsen Architects
The need for sustainable city developments in New York and Toronto and first-hand
knowledge of exporting Danish architecture to the North American market.

12:25 – 12:55 Panel discussion with Q&As followed by wrap up by Finn Mortensen, Executive
                        Director, State of Green

 Salon A/B/C/D

12:55 – 14.30 Market opportunities: Meet our trade council advisors from around the world to
                       explore the possibilities
 1:1 with the trade advisors incl. networking lunch



June 12, 2017
10:30 - 14:30


Fæstningens Materialgård (FMG)
Frederiksholms Kanal 30
København K,1473Denmark